Is Your Company prepared to talk about hate reviews?
Hate reviews are one of those things that you recognize when you see or hear it, but defining it presents a challenge. Google offers this definition: “abusive or threatening reviews that express hatred against a particular group, especially based on race, religion, …
Public Relations and Funnels of Like, Love, Buy and Loyalty
Is PR connected to your sales funnel? Whether it’s a journalist, influencer, prospect or customer; public relations can be found in each part of the sales funnel from awareness to engagement to conversion and loyalty. Over the years public relations compared to …
How 2020 Has Highlighted the Importance of Being Open and Honest
2020 has changed everything. And it’s only halfway over, even though it feels like it’s going on for like ages. Every year we face typically few defining moments, but the past six months have contained so many world-changing, paradigm-shifting developments that it’s …
Marketing Communications For New Businesses
Marketing is a distinctive and unique function of any business. It is the whole business seen from the eyes of customers. Public Relations and other Marketing Communications activities are the fundamental and intricate part of any companies growth, that’s why it should …
38 Basic Marketing Terms Every Business Owner Should Know
If you are a digital marketer or a business owner, it’s important to know some basic marketing terms & slangs to avoid being embarrassed in front of clients, meetings or in an interview. We made a comprehensive glossary defining digital marketing terms, …
Why Businesses Must Market Online in the COVID-19 Age
Let’s face it, a lot of people are hurting. The declaration of the COVID-19 pandemic and the panic that followed turned countless lives upside down. Not only have restaurants and retailers been affected but also lawyers, financial advisors, schools, real estate agents, …
Publicity Mantra takes a 360-degree view of your business objectives to build a powerful and distinct marketing, PR & Brand communication programs that resonate with the Stakeholders, Consumers & Buyers who are critical to your success.